UAF President Andrii Shevchenko stated that working with the trauma of war and implementing social projects are among the key points of the UAF football development program. The UAF Foundation was established to implement initiatives aimed at developing football in Ukraine in three key areas: adaptive, children’s, and women’s football, as well as initiatives related to combating the consequences of war. I’m happy and thrilled and very proud to present the visual identity of UAF Foundation. The Foundation’s logo is the abbreviation UAFF, composed of shapes found on a football field. The colors are the national Ukrainian colors plus the color of green stadium grass. The trident is a simplified form of the logo of the Ukrainian Association of Football, and illustrations are also derived both from the anatomy and shapes of the textual logo, and the trident.